Event management is the application of project management to the creation and development of small and/or large, Scale personal or corporate events such as festivals, Conferences, Ceremonies, Weddings, Formal parties, Concerts, Or conventions. It involves studying devising the, The brand event concept, Identifying its target audience, And coordinating the technical aspects before actually launching the event. 1 the events industry now includes events of all sizes from the olympics down to business breakfast meetings. Many industries, Celebrities, Charitable organizations, And interest groups hold events in order to market their label, Build business relationships, Or celebrate, Raise money achievement. The procedure of planning and coordinating the event is usually Often referred to as event planning and which can include budgeting, Scheduling, Site selection, Acquiring necessary permits, Coordinating transportation and parking, Arranging for speakers or entertainers, Event security, Arranging decor, Catering, Coordinating and emergency, With third, Party vendors plans. Each event is different in its nature so process of planning and execution of each event differs on basis of the type of event. The event manager is the person who plans and executes the event, Taking responsibility for the creative, Technical, And logistical elements. This includes overall brand building, Marketing and, Event design communication strategy, Audio, Visual production, Script writing, Logistics, Budgeting, Negotiation, And client service. Because of the the extensive, Complexities involved body of knowledge required, And the rapidly changing environment, Event management is frequently cited among the leading stressful career paths, In line next to surgeons. 2 contents 1strategic marketing and communication 2event venue 3sustainability 4technology 5education 6see also 7references strategic marketing and communication edit event management might be a tool for strategic marketing and communication, Used by companies of every size. Companies can benefit from promotional events as an approach to communicate with current and potential customers. These advertising, Focused events, For instance can occur as promotional events, Press conferences, Or product launches. Event managers may also use traditional news media in order to target hoping to, Their audience generate media coverage which will reach thousands or millions of people. They can also invite their audience to their events and reach them at the actual event. 3 event venue edit an event venue may be an onsite or offsite location. The event manager is responsible for operations at a rented event or entertainment venue as they are coordinating directly with the property owner. An event manager will monitor all components of the event on, Site. Certain examples of the tasks listed in the introduction may pass to the venue, But usually at a cost. Events present substantial liability risk to organizers and most venues, Venues. Consequently require the organizers to obtain blanket or event, Specific general liability insurance of an amount not less than 1, 000, 000 per occurrence and 2, 000, 000 aggregate, That acts as the industry standard. 4 5 corporate event managers book event venues to host corporate meetings, Conferences, Networking events, Trade shows, Product launches, Team, Building retreats or training sessions in a more tailored environment.