Padrawala

Our company was founded with the idea of reinventing traditional Indian clothing in light of the changing aesthetics and way of life of modern women. Not quite ethnic and not fully Western, the company promotes a hybrid of the two by focusing on modern styles made from plush materials and adorned with heritage designs, motifs, and embroideries as well as spectacular embellishments. Our clothing is made with Indian body shapes in mind and is inspired by a desire to make dressing up opulent but simple. Our design concept is geared toward the contemporary global woman who wants her Indian Wear wardrobe to not only be attractive but also inexpensive, utilitarian, and effortless. Each collection is a tribute to the rich Indian culture, with contemporary features adding glitz and ease to each piece. Our brand's core mission is to democratize fashion for young women around the world. Our affordable pricing points and global availability reflect this.